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Showing posts from September, 2019

The Pawn Illustration

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Following an atypical idea to see if we can design chess pieces out of fruits and vegetables, today we've created a new illustration made out of a pear for THE PAWN.

The pawn is the most numerous piece in the game of chess, and in most circumstances, also the weakest. It historically represents infantry, or more particularly, armed peasants.

Except on its first move, a pawn may only move one square forward at a time. Pawns can never move backwards.

Back in the 18th century the chess-master Philidor uttered the words:
…to play the pawns well; they are the soul of chess: it is they which uniquely determine the attack and the defense, and on their good or bad arrangement depends entirely the winning or losing of the game.
 Did you know? Chess benefits:
better brain functionimproved memoryimproved cognitive abilitiesstrategic thinking attention improvement Get Started: https://www.creativebydefinition.com/

Veggies & Fruits Chess

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Meet the first member of our new design studio collection - The eggplant horse from Veggies & Fruits Chess.

Chess is a two-player strategy board game played on a black and white board with 64 squares arranged in an 8×8 grid. The game is popular worldwide. Chess is believed to be derived from an Indian game (chaturanga).

The knight is a piece in the game of chess that is normally represented by a horse's head and neck. Each player starts with two knights , the Knight moves in an L shape in any direction.




Get started: https://www.creativebydefinition.com/

Free Spirit Lemonade Packaging Design

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There were many trends for soft drinks industry however one of the most important is related to healthier choices. This is the starting point for this lemonade drink. The audience consists from both teenagers and adults so the lemonade packaging design was a bit funny and free spirited.

The focus of the label is the lemon and considering the name of the product is Squeeze lemon, the fruit is presented in a corset. The label is transparent to obtain a clean design and showcase the name, logo, unique illustration and special bottle. 3D visuals were create to support the marketing strategy.

https://www.creativebydefinition.com/packaging-design-lemonade.html

The soft drink manufacturing industry has grown at a modest annual rate of 1.7 per cent over the last five years. Products like energy drinks have supplemented growth but falling soft drink consumption has limited revenue. That's why many companies have tried to go into creative directions to attract other types of customers that ar…

Gin Packaging Design

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For this special gin packaging design we used a trick: an unique bottle design. We envisioned a custom bottle shape that will attract customers eyes and make the beverage get noticed on the shelf.

The exquisite gin bottle design costs more to produce (a custom sample in a factory  will mean a few thousand dollars and of course until you will get to the desired result more samples will be made), however the end results will influence considerably the sales so it might be worth it, if you have a good budget.

The label design is complementing the custom bottle design and it is inspired by jazz music and New Orleans music clubs. A quality label design is important for any beverage, even if you don't have a custom bottle and you have chosen a standard one from a producer's catalog, a clean original label will showcase the quality of the product.

The main audience for the alcoholic drink is represented by males, so the entire design is quite dark and the black and grey colors used w…

Gothic Wine packaging Design

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For this red wine packaging design we tried another approach: a Gothic design.

All the intricate illustrations are handmade and they evoke the medieval era with its kings, cavaliers, castles, fortresses, specific architecture, convent books etc.

The logo design uses a special typography inspired by the letters used in Middle Ages writings.

https://www.creativebydefinition.com/packaging-design-king-goth.html

Gothic Architecture is a pan-European style that lasted between the mid 12th Century and the 16th Century.

It is a style that flourished in Europe during the High and Late Middle Ages. It evolved from Romanesque architecture and was succeeded by Renaissance architecture. Originating in 12th-century France, it was widely used, especially for cathedrals and churches.

The Gothic style is based on a medieval aesthetic characterized by arches, vaulted ceilings, and small stained glass windows. The buildings are taller and more elegant, reaching to the sky.

In the early Middle Ages, mead, r…

"Inside the hive" Honey Packaging Design

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For this exquisite honey packaging design we followed 2 distinct directions:
handmade illustrations with activities from the bee hivea special design for the jar done with Eco-friendly materials - wood & glass The life inside the hive is a fascinating world and we wanted to make the customers focus on this miniature univers so they can better appreciate the amazing product the bees are producing.

The black background puts the focus on the white custom illustrations that embellish the label.

For the practical side, the jar is marked so customers can follow-up the quantity for the remaining honey.

https://www.creativebydefinition.com/packaging-design-honey.html


We very much understand and commend the beekeepers effort, we know they face many challenges lately like:
insecticide and misuse of pesticides are constraining the beekeeping good practicesthe health of the bee colony because of different diseaseshoney prices and market demandbad weather can be the blame for a lighter crop or de…

Chocolate Packaging Design Inspired By Ancient Doors

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The size of the global chocolate market will increase between 2018-2023. This increase in market size will be attributed to an increasing demand for premium and seasonal chocolates during festive seasons. Consumers are increasingly preferring premium chocolates as gifts as they are more conscious about the brand and quality they consume.

Chocolate market segmentation includes:
white chocolatemilk chocolatedark chocolate or
everyday chocolatepremium chocolateseasonal chocolate
To address this high end demand, this original chocolate packaging design is taking its inspiration from doors design. See the project. Imagine an ancient wooden door in a stone castle wall. These doors are not just a panel that covers an opening in a building, room, they are a true statement, they show opulence and status.



Doors are the first line of protection of any structure. They serve as barriers to forced intrusions and they keep spaces private. In the ancient times, doors were also seen as status symbols. …